Client: Newbury Racecourse

PROJECT: NEW CORPORATE STRATEGY

 
 
Project: New corporate strategy to optimise the return on existing assets

 

BUSINESS NEEDS

Newbury is a premier racecourse occupying 320 acres in the Southeast of Newbury and faces increased competition from a number of racecourses, which are undergoing significant development.  It needs to improve stakeholders' experience and create a sustainable long term business in an increasingly uncertain and complex industry.

 

CORPRA'S ROLE

Corpra was appointed by the Board to help develop a corporate strategy, plan the infrastructure for the future of the business and manage the release of value from the surplus land for residential development.

 

OUTCOMES

The project is ongoing but Corpra managed the identification of sites surplus to Newbury Racecourse plc’s future business requirements, the design of the changes to the racecourse infrastructure needed to facilitate the overall development, the selection of David Wilson Homes as development partner and the negotiation of the development agreement. The current position is that West Berkshire Council resolved in January 2010 to grant planning permission for the comprehensive development. These outcomes support the new corporate strategy to optimise the return from existing assets.

 


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